ZaLat Pizza Opens Restaurant in a Kroger Retailer in Houston

• ZaLat Pizza’s first Kroger location will open on Friday, October 21, with a second one scheduled to open in December.
• The partnership with Kroger seems to be the most recent step in ZaLat founder Khanh Nguyen’s plan for “world pizza domination.”

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ZaLat Pizza, the Texas-based pizza idea based by Khanh Nguyen in 2015, has partnered up with Kroger to open eating places within the latter’s supermarkets, beginning with two in Houston, the corporate introduced.

The primary grocery-store ZaLat will open in Kroger’s Cypress Towne Lake Market grocery store on Friday, October 21. The second, to be positioned at Kroger’s Conroe Market grocery store, is scheduled to open in December. The companions plan to announce extra openings for 2023 within the subsequent few months.

Nguyen got here to the U.S. as a refugee in 1975 after the autumn of Vietnam. He was featured on PMQ Pizza Media’s cowl in March 2022. “Our complete enterprise mannequin was designed with plans for world pizza domination,” Nguyen advised PMQ on the time. “I’m a pure enterprise man, particularly with my ADD. No matter I do, I’m all the time designing for world domination, whether or not it really works or not.”

The Kroger partnership seems to be the subsequent step in his plan.

“Kroger is the biggest grocery retailer on the planet with over 2,500 places amongst its many iconic manufacturers, and we’re elated to associate with them on this challenge,” Nguyen mentioned in a press launch. “We’re particularly excited that Kroger is concerned with us due to our best-of-class high quality and dedication to our craft. Our mannequin has all the time been about sustaining the very best ranges of execution at giant scale.”

ZaLat Pizza is “one of many hottest rising stars within the restaurant trade,” based on Garrett Fairchild, merchandiser, deli/bakery for Kroger. “We imagine that providing prospects handy pickup and on-demand supply entry to ZaLat’s scrumptious handmade New York-style pizza creations shall be a much-welcomed addition to our native Kroger communities.”

Together with being named one of many metropolis’s Prime 100 eating places by the Dallas Observer, ZaLat Pizza was additionally named to QSR’s Prime 40/40 Ideas. In 2021, ZaLat was chosen for Nation’s Restaurant Information’ Scorching Ideas Award, awarded to growth-stage eating places which are predicted to “develop into family names” sooner or later.

“ZaLat Pizza has a romantic mission to develop into the primary nationwide, multi-unit restaurant idea that by no means compromised on its meals high quality,” Nguyen mentioned. “We aspirationally try to make the very best pizzas within the universe and all the time need to be within the dialog when persons are debating which pizzas are the very best within the metropolis. That is one thing we’re continuously striving for and have applied many novel inside practices to make sure we’re holding ourselves to the very best requirements.”