TikTok Influencers Press ‘Play’ on Pizzeria in New Jersey

• Vincent, Antonio and Vito Gigante, a trio of in style TikTok personalities, opened Da Mimmo in Dumont, New Jersey, on November 22.
• The brothers are recognized for his or her comedic movies, typically peppered with expletives, and collectively have about 3.3 million followers on TikTok.

Associated: YouTube sensation David Dobrik opens pizzeria in L.A.

A trio of humorous influencers from the TikTok realm has opened a pizza restaurant in Dumont, New Jersey, and also you would possibly say it’s “Gigantec.”

Brothers Vincent, Antonio and Vito Gigante will serve up wood-fired pizzas and different traditional Italian dishes at Da Mimmo, which soft-launched on November 22. The grand opening will likely be held at 1 p.m. on December 4.

Vincent is particularly well-known as a content material creator for TikTok, the place his comedic movies—typically peppered with expletives—have attracted 2.5 million followers. Antonio has almost 275,000 followers on the platform, whereas Vito and his girlfriend, Niyah, have about 455,000.

In accordance with a press launch, the brothers, described as “Italian Jersey boys at coronary heart,” had been impressed to get into the restaurant enterprise by their late uncle, Dominic Rizzi. He was a chef at Casa Dante in Jersey Metropolis and the Valley Regency in Montclair for a few years earlier than dying of most cancers in 2016. Rizzi and the boys’ father, Vito Gigante, dreamed of opening a restaurant collectively, and Da Mimmo is “the Gigantes’ manner of paying homage to their uncle.”

Within the press launch, Vincent promised “a contemporary twist on old-school Italian delicacies,” together with pizzas, housemade mozzarella and pastries.

Featured on Da Mimmo’s lunch menu are conventional pies just like the Diavola (tomatoes, mozzarella, spicy salami and basil); the Capricciosa (tomatoes, salami, ham, mushrooms, artichokes, olives, mozz and basil) and the Filetto Completo (mozz, ham, cherry tomatoes, pink pepper flakes and buffalo mozzarella bites). Costs vary between $15.95 and $19.95.

Calzones are additionally on provide beginning at $10.95, together with paninis ($9.95-$11.95) and French fries.

Along with pizzas, a big choice of pasta dishes—similar to Gnocchi Alla Sorrentino, Spaghetti Carbonara and Rigatoni Alla Bolognese—present up on the dinner menu, ranging in worth from $17.95 to $26.95. Veal cutlets are additionally prominently featured as entrees, together with desserts like tiramisu, panna cotta and cannoli.

The brothers mentioned they need to give again to the group and the native faculty district via Da Mimmo. For his or her grand opening, clients are requested to convey a brand new, unwrapped toy for charity; in return, they’ll get 15% off their invoice and a coupon for future use.

“It will be important for us to speculate in the neighborhood we serve,” Vincent mentioned within the press launch. “We look ahead to creating an atmosphere the place individuals really feel like they’re at house.”