Oh, Me Fortunate Toppings! 7 Pizza Promos for St. Paddy’s Day

St. Patrick’s Day is likely one of the largest days of the years for eating places and bars. A whole lot of company pour into their favourite institutions to have a good time the someday after we’re all Irish. Whereas pizzerias usually have a extra Italian bent, that doesn’t imply they’ll’t get in on the enjoyable (and further gross sales) that come from St. Patrick’s Day promos.

Listed here are some concepts on your pizzeria to get you began.

1. Go Inexperienced
If it really works for Chicago to show a complete river inexperienced, possibly a inexperienced pizza will work on your restaurant. You’ll be able to create a singular inexperienced pizza that includes conventional Irish substances like corned beef, cabbage or potatoes. You would additionally use inexperienced meals coloring within the cheese or sauce to make it stand out. This can give your prospects one thing new and thrilling to attempt, and it’s an effective way to get within the vacation spirit.

2. Make the Inexperienced-Clad Glad
Everybody is aware of that if somebody doesn’t put on inexperienced on St. Patrick’s Day, you’re allowed to pinch them. Properly, in enterprise, pinching prospects isn’t a greatest observe. However you possibly can nonetheless encourage prospects to get into the St. Patrick’s Day spirit by providing reductions to those that are available in carrying inexperienced. You would additionally host a photograph contest the place prospects can share their St. Patrick’s Day outfits on social media and tag your pizzeria for an opportunity to win a free pizza.

3. Ah, Me Fortunate Toppings!
St. Patrick’s Day has a number of symbols related to it. Have fun the vacation at your pizzeria by providing toppings which can be related to these symbols of fine luck, similar to four-leaf clovers made out of inexperienced peppers or a pizza with a horseshoe-shaped crust. You would additionally supply a particular deal the place prospects can add a fortunate topping without spending a dime with their pizza.

4. A Magically Scrumptious New Menu
Change up your presentation for the vacation with a brand-new Irish-themed menu design. Specialty menus are an effective way sign to prospects that this vacation is, actually, particular. They’ll additionally assist to construct anticipation if you happen to set them out or show them prematurely.

Associated: Irish cell pizzeria adopts PIZZycle’s reusable pizza packing containers

5. Pizza/Beer Pairings
St. Patrick’s Day is commonly related to consuming beer, so why not supply beer pairings along with your pizza? You would create a particular menu that implies which beers go greatest with which pizzas or supply a reduction on beer when prospects order a pizza. Higher but, pair your pizza with an emerald-hued specialty cocktail crafted only for St. Patrick’s Day! (Scroll down for a recipe.)

6. Bundle Up!
Create St. Patrick’s Day bundles that embrace a pizza, garlic knots and a soda or beer. This can be a nice approach to supply an entire meal deal whereas additionally interesting to those that are celebrating the vacation.

7. Social Media Promotions
Use social media to advertise your St. Patrick’s Day specials and interact along with your followers. You would run a contest the place prospects share their favourite St. Patrick’s Day pizza toppings or supply a reduction to those that comply with your web page and share your publish. Or encourage prospects to create an Instagram Reel—and tag you in it—displaying off their greatest or worst Irish accent.

In conclusion, St. Patrick’s Day is a good alternative for pizzerias to get inventive and supply distinctive promotions to their prospects. By incorporating conventional Irish substances, fortunate toppings, beer pairings, and social media promotions, you possibly can drive gross sales and enhance buyer engagement. So put in your inexperienced apron and prepare to have a good time St. Patrick’s Day along with your pizzeria!

Mark Plumlee is a contract author whose articles have been printed in Full Service Restaurant, Fashionable Restaurant Administration, Fast Service Restaurant, Hospitality Tech, That Oregon Life, The San Francisco Examiner, Blazersedge and different blogs. As a copywriter, he has helped eating places and small companies develop and outline their model for greater than 5 years.

St. Patrick’s Day Cocktail Recipe: The Spicy Leprechaun

Offered by Denver-based Deviation Distilling:

2 oz. Deviation Distilling Mountain Herb Gin (or your favourite gin)
1 c. arugula
10 mint leaves
3 slices jalapeños (roughly to style)
.5 ozfreshly squeezed lemon juice
1 oz. easy syrup
For garnish: Navel orange, mint Leaves
Soda water to prime

In a shaker, muddle the mint, jalapeños and arugula with the recent lemon juice. As soon as muddled, add gin and easy syrup. Add ice and shake vigorously for 30 seconds. Pour into rocks glass crammed with ice. Minimize a navel orange in half and squeeze 1/2 over the poured cocktail. Prime with soda water and garnish with an orange part and mint leaves.