Lou Malnati’s Desires to Know: Are You an Innie or an Outie?

  • Lou Malnati’s has begun delivery its iconic thin-crust pizzas nationwide by way of Tastes of Chicago.
  • To kick off the brand new providing, model followers can take an internet survey about their most popular slice (internal or outer) for an opportunity to win free pizza.

Lou Malnati’s, the beloved Chicago pizza establishment lengthy recognized for its iconic deep-dish pie, has begun delivery its in style different—the Chicago Skinny Crust—completely by way of its Tastes of Chicago platform, giving the remainder of the nation entry to this different quintessentially Windy Metropolis staple.

Obtainable solely in eating places for the previous 30 years, the Chicago Skinny Crust options Lou Malnati’s signature buttery flaky crust, edge-to-edge toppings underneath melty Wisconsin cheese, and, importantly, sq. minimize items which have fed a long time of debates between the virtues of topping-forward “Innie” items vs. crusty ”Outie” items.

So that are you: an Innie or an Outie? Brian Hernandez, PMQ’s take a look at chef, says he’s an Innie, preferring the internal squares to the sting items.

Malnati’s received’t take a stand on this traditional deliberation, however it does wish to know the place the nation stands. To encourage followers to weigh in, the chain is freely giving 3,000 free pizzas to shoppers who take its “Innie” vs. “Outie” survey at www.AreYouInnieOrOutie.com.

“Chicagoans have been obsessed with deep-dish and thin-crust pizza for years and have debated whether or not their favourite piece of the square-cut Skinny Crust pizza is on the within or outdoors,” stated Marc Malnati, proprietor of Lou Malnati’s. “We thought it’s time we invite the remainder of America to decide on their facet as effectively.”

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Higher but, they’ll now select one or each—irrespective of the place they reside—by ordering the pies by way of Tastes of Chicago.

The Malnatis have been hand-crafting pizza in Chicago because the early Seventies, constructing their fame and devoted following with their legendary deep-dish pies. They went on so as to add a thin-crust choice, a method that’s equally distinctive to and celebrated in Chicago, although lesser-known nationwide. In actual fact, as PMQ has beforehand reported, thin-crust is the extra in style choice for Chicagoans, whereas guests to town are likely to go for the deep-dish selection.

Beginning on January 17, Lou Malnati’s Chicago Skinny Crust pizzas can be found in packs of 4, or together packs with Deep Dish, providing the last word Chicago pizza expertise. Pizzas can be found in cheese, sausage or pepperoni. For extra data or to put an order, prospects can go to TastesOfChicago.com.